All kids treated their toys like they were living things, personifying them with names and characteristics. Its called imaginative play, and its a natural part of a childs development. Then you come to a certain age, and you put away the toys in favour of more a grown-up hobbies. So far, so normal. This is probably why Toy Story did so well we saw our fantasies put on the big screen for all to see, and deep down, it probably confirmed what we always suspected that our toys loved us, and wanted to be with us no matter what, and that includes moving house. Our inner child was thrilled with such a thing, and the outer adult shelled out cash to see it. But then Toy Story 2 threw a giant spanner in the works. Carrying the first instalments thought experiment to its logical conclusion, it told us we were going to abandon our toys as we grew up. The trauma this gave to kids was enormous while before they were happy to play, Toy Story 2 suddenly taught gave that playtime a sense of racking guilt. Deep down, they now knew that this time with their toys was finite, and theyd soon be banished to the purgatory of the attic. Combine this with Toy Storys central premise about toys being alive and you suddenly had kids who thought they were abandoning living things to a life of darkness and nothingness. Thats probably a bit more than your average 9-year-old can take.