10 Biggest Breakout Stars Of WWE's Brand Extension

10. James Ellsworth

The chinless wonder that is James Ellsworth was, at one point, a main event player on SmackDown Live.

Yes, the same nameless jobber whose claim to fame was a few internet memes and a decimation at the hands of Braun Strowman was routinely mixing it up with AJ Styles and Dean Ambrose on Tuesday nights.

While absolutely absurd, that is the power of the brand extension.

A lack of depth on the SmackDown roster, and an opportunity for fresh faces to make an impact, led to a journeyman indy star becoming a staple of WWE's B-show.

When main event roles dried up, he settled into the midcard as Carmella's "home boy" manager. Still by her side as the anniversary of the WWE Draft draws near, he regularly interferes on her behalf and even retrieved the Money in the Bank briefcase for her, stirring controversy and igniting nuclear-level heat for The Princess of Staten Island.

His Twitter exchanges and on-screen confrontations with Becky Lynch are wildly entertaining and continue to generate interest in an inter-gender showdown between The Lass Kicker and the most harmless man on the SmackDown Live roster.