10 WWE Moments That Destroyed The 'Fiend' Character

10. Acme, Inc Finish - Hell In A Cell 2019

On paper, a Hell in a Cell match between 'The Fiend' and Seth Rollins didn't sound so bad. All the company had to do was let the evil clown be an evil clown. However, the Universal Championship quickly became an albatross for Bray Wyatt.

WWE wasn't quite ready to put the strap on Wyatt, but it also knew he couldn't afford the loss so early into his return. As expected, the company tried to play things down the middle, resulting in a total dumpster fire.

Not to mention the awful red lighting, the bout was sluggish and often included goofier spots like 'The Friend' retrieving a cartoonishly large mallet and Rollins dogpiling Wyatt with every weapon he could find ringside.

Wyatt was said to suffer a concussion early on, which changed the ending. Either way, the finish was always going to be an over-the-top series of shenanigans to keep the belt on Rollins while attempting to spare 'The Fiend' a definitive loss. Ironically, the fans didn't want 'The Architect' to be champ after the match, and Wyatt's reputation still took a hit.