Too often, the WWE neglects its loyal fans. As was just detailed, the company's focus is always on the casual viewer more so than the existing viewer and in its attempt to capture these viewers, they often disregard their core audience. Professional wrestling is similar to a fictional universe seen by some of the biggest franchises in the world like Star Wars, Harry Potter, or Marvel, just to name a few. Each world has its own rules, its own characters, its own beliefs and while some of those rules and guidelines defy logic at times, fans will accept these otherwise impossible details because it's part of the story. Great storytellers like George Lucas and J.K. Rowling stuck to their rules and, give or take a controversial decision here or there, remained loyal to their core audience. And it's a major reason why their franchises have become huge financial successes. The WWE would be wise to operate in a similar fashion. The company has a virtual monopoly on the pro-wrestling business, and it should commit to creating a professional wrestling environment that, above all else, remains consistent and aims to please it's core audience. That would be a true "WWE Universe" we could all get behind. As it is, the company does not reward its loyal viewers in the same way that other franchises rewards theirs, and it's another reason to quit supporting the inconsistency that is Monday Night RAW..