Ranking Wrestling's Most Shocking Surprise Every Year 1990-2020

31. 1990 - Vince McMahon Crashes Mr Olympia

Long before the music studios or the XFL or the New York restaurant or the XFL, Vince McMahon believed the spin-off money was in Bodybuilding, and used 1990's Mr Olympia to launch his own company from within a magazine-shaped trojan horse.

Shocking vendors that were relatively uninterested in his planned 'Bodybuilding Lifestyles' monthly, McMahon instead handed out flyers for the World Bodybuilding Federation, promising biceps, bells and whistles that proved to be beyond what anybody in the industry even wanted.