By the time the 2003 Royal Rumble rolled around, Matt Hardy had long-abandoned his Hardy Boyz ways and was now Matt Hardy: Version 1, helping usher in the era of Mattitude. Accompanying him in his quest for squared-circle dominance was his very own MFer (Mattitude Follower), Shannon Moore. Literally putting his body on the line for V1, Moore came to Hardy's rescue on multiple occasions, most notably acting as a foot-rest of sorts when Hardy was about to land on the ringside floor and also lying on top of Hardy when his brother Jeff was about to hit his patented Swanton Bomb. Despite the best efforts of his MFer, Matt Hardy would end up eliminated at the hands of eventual winner Brock Lesner.