WWE's Kelly Kelly: How It Started Vs How It Ended

By Michael Hamflett /

WWE

It was getting harder to tell, to be honest.

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WWE's ratings dropped from the Attitude Era peak as early as 2002, but mostly stabilised throughout the rest of the decade that was, until 2008's shift to PG at least, a sexualised hangover from their mainstream golden era. Even if they'd been responsible, the women still wouldn't have received the credit - it was out in the open that

"Ruthless Aggression" was the label based on what Vince McMahon requested from his talent, but a "Relentless Erection" might have been more in keeping with what he offered to his punters. Presumably assuming that his fans hadn't figured out how the internet worked beyond spending all day on WWE.com, McMahon believed it vital that his shows include copious amounts of stare-bait in the form of Divas matches way more about the skin on show than the in-ring skill.

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That, or he just wanted an excuse to hire more women he could repulsively letch over under the guise of his grim artistic vision.

And speaking of grim artistic visions, WWE's bought-and-paid-for ECW brand was suddenly also apart of his single-tissue agenda, and what a playground for debauchery it promised to be.

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