Looking back now, it's clear that WCW were a company running thin on bankable, money-making ideas when they started throwing a ton of moolah at various music acts to appear on their shows. Bands like Megadeth tanked horribly when playing live on programming, which should have been obvious - wrestling fans didn't want to see a concert when tuning into Nitro, they wanted to see wrestling. Imagine that. Somewhere along the line, likely through desperation, Eric Bischoff decided to sign a deal with rock megastars KISS. Whilst KISS, led by Gene Simmons, are assuredly one of the biggest music in the history of music, they don't mean much in a grappling context, something WCW found out to their cost. Inking a contract with Simmons, Bischoff planned to put on a massive crossover bash towards the end of 1999, possibly one to celebrate the New Year festivities. This would have included a 3-hour WCW show followed up by a full-length KISS concert. Hey, maybe The Demon - a wrestler commissioned by Simmons to use the KISS image on WCW TV - would have finally been in one of those main events the band were promised?