5 Ways AEW Is More Effective With Their Roster Than WWE
5. A Lack Of Over Exposure
To close out 2019, Erick Rowan spent eight consecutive Monday nights walking down to the ring and squashing, either a local competitor or No Way Jose. The Law of Diminishing Returns has rendered this weekly segment as nothing more than a chance to remember how great Jim Carrey is whenever Vic Joseph yells about "The Claw".
In that same time span, Darby Allin has made four appearances on AEW Dynamite, wrestling in three matches, only one of which was a singles match. It would be a challenging task to find a wrestling fan who would argue that Rowan is a more intriguing or exciting performer than Allin.
WWE has the unenviable task of trying to fill seven hours of televised wrestling a week, but surely creative can come up with something better than having Rowan wrestle the same match, every RAW, for two months. How about crafting a women's feud not centred around romance or a title? Both the men's and women's tag- team divisions could use some focused storytelling to get back on track. The point is, when wrestlers have nothing to do and no story to tell, it can be beneficial to keep them off television.
While the women's division could still use some fleshing out, between Dynamite and Dark, AEW has been diligent about when to have its wrestlers appear on TV. AEW has shown patience and restraint, ensuring talent only appear on TV to develop a character and/or further a storyline.