With blockbuster movies such as The Last Jedi an annual fixture, it's easy to get distracted from the overall declining quality of mainstream cinema.
Inflated ticket prices and supplementary costs like 3D and IMAX mean there's more money than ever at stake at the box office, and production studios are desperate to take as big a share of the takings as possible. But when you take something as innately creative as cinema and attempt to turn it into a massive money factory, some of the edge is going to be lost.
There's nothing intrinsically wrong with making a film that will appeal to a wide audience. There is something wrong when to do that you make something that appeals solely to the lowest common denominator.
We're all more than aware of how Hollywood is infatuated with the franchise, commissioning as many sequels and remakes as possible, while also finding ways to extend them to breaking point. But just because a film is part of series doesn't necessarily mean it's going to be terrible. In fact, the real problems with modern movies are much more subtle. All part of the drive to get more tickets sold, blockbusters have become riddled with a new wave of financially motivated clichés.
The thing with most clichés is that when audiences tire of them filmmakers tend to move on. But these ones that exist solely for monetary reasons. And that's pretty dangerous.