During an ill-fated speech during a 2010 Impact Zone press conference, Dixie Carter made the odd assertion that TNA was about to become the promotion that grasped at professional wrestling's long-attached stigma. The left-field remark came as she promoted the company's move to Monday Nights on Spike TV in direct competition with Monday Night Raw.
Roundly trounced on a weekly basis by WWE's flagship, the shambolic decision inflicted yet another deep wound on the company's sagging credibility. Furthermore, the content barely made the best of everything TNA was actually good at. Instead of X Division classics and arguably the best performer in the world AJ Styles finally becoming 'The Man', it was all hokey WWE retreads and a Ric Flair cosplayer not being much of a 'Phenomenal One'.
Red-faces all around, not least from fans who were advised that it would finally be the product to share with non-fan friends and passive observers alike.
Dixie was miles off in her assessment of the type of output TNA could produce, but did show a keen eye for where the future of the wrestling industry lay. The goalposts needed to shift from satiating existing bored WWE fans back to attracting new and diverse audiences. 2017 has shown itself to be a year in which such melanges are commonplace. Fans young and old attend WWE and independent shows en masse, as wrestling continually shifts to a more equitable state.
Watching wrestling is no longer a deep dark secret. Most of the time...