AEW's Brandi Rhodes Launches Female Fan Membership Service
"A first-of-its-kind community designed to celebrate and inspire our female fans around the world"
All Elite Wrestling have launched a brand new membership platform through their AEW Heels female-forward fan programme.
The company have faced pockets of criticism for the booking of their women's division thus far, compounded by the decision to host tag tournament Deadly Draw on YouTube rather than during Dynamite. In launching Heels earlier this year though, they have at least made significant strides in creating a safe and collaborative experience for their female fanbase.
This latest expansion will see the organisation offer exclusive content and additional benefits to subscribers based on an annual $49 subscription. The official press release noted that the package includes "virtual meet-and-greets, video conference discussions with industry experts, exclusive AEW talent Q&A sessions, customised merchandise, special promotions, themed parties and more."
Chief Brand Officer Brandi Rhodes said: “AEW Heels is a first-of-its-kind community designed to celebrate and inspire our female fans around the world. With our new platform, we look forward to the next step in connecting the AEW Heels community and making this the best time ever to be a female wrestling fan.”
Earlier events featured online Q&As with Nyla Rose, makeup artist Stella Kae and a mental health seminar with AEW's Chief Legal Officer Megha Parekh as well as offering opportunities to support the George Floyd Memorial Fund and The Trevor Project.
Female fans can subscribe or find more information via alleliteheels.com