Why WWE Will Use Wembley Stadium In 2020

London's Burning?

Wembley WrestleMania
WWE / Wikipedia

"The time zones are the big kicker - we have to go where the most people can watch. I always hear about Wembley, I always hear it was such a massive success: It was not. From a business standpoint, it was not. That's why we didn't come back and that's why we're still trying to figure it out." - Triple H, 12th October 2018.

B*llocks, mate.

'The Game' might be the babyface boss figure of WWE in the modern era, but his odd heel turn on SummerSlam 1992 during an interview with The Mirror late last year was a narrative rewrite too far for those that lived through the iconic event or even simply those that lived with the consequences of the company's incredible takeover of the UK at the time.

Hunter was presumably pointing to the buyrate, but one doesn't need a nose as big as his to sniff out the reasons beyond "time difference" complaints as to why it tanked domestically. Yes, it was down an almighty 125,000 buys on the prior year's event, but WrestleMania (-10,000) and Survivor Series (-50,000) also advertised similar decline. The Royal Rumble's gulf between the 1991 number was even bigger that the Wembley supercard. 180,000 passed on the PPV compared to the year before, despite the WWE Championship itself being on the line in the titular main event.

He didn't make this point while burying the show, but 1992 was the year where WWE's commercial decline across virtually every metric could no longer be masked. SummerSlam, in the United Kingdom was in fact the only time they managed it.

CONT'D...

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Michael is a writer, editor, podcaster and presenter for WhatCulture Wrestling, and has been with the organisation nearly 8 years. He primarily produces written, audio and video content on WWE and AEW, but also provides knowledge and insights on all aspects of the wrestling industry thanks to a passion for it dating back over 35 years. As one third of "The Dadley Boyz" Michael has contributed to the huge rise in popularity of the WhatCulture Wrestling Podcast and its accompanying YouTube channel, earning it top spot in the UK's wrestling podcast charts with well over 62,000,000 total downloads. He has been featured as a wrestling analyst for the Tampa Bay Times, GRAPPL, GCP, Poisonrana and Sports Guys Talking Wrestling, and has covered milestone events in New York, Dallas, Las Vegas, Philadelphia, London and Cardiff. Michael's background in media stretches beyond wrestling coverage, with a degree in Journalism from the University Of Sunderland (2:1) and a series of published articles in sports, music and culture magazines The Crack, A Love Supreme and Pilot. When not offering his voice up for daily wrestling podcasts, he can be found losing it singing far too loud watching his favourite bands play live. Follow him on X/Twitter - @MichaelHamflett