WWE SmackDown's New Logo Revealed

But what about THE FIST?

by Michael Sidgwick
new sd logo
WWE

Ryan Satin of Pro Wrestling Sheet has revealed on Twitter the new SmackDown logo ahead of the October 4 move to FOX (pictured).

Author's Note:

It's nice. There's an astute and visually pleasing old school feel to it that might appeal to (if not tempt) the old, lapsed audience - a sort of 'the SmackDown you remember is back, and bigger than ever!' pitch. There's a clean look to it. WWE hasn't messed around with the colour scheme just because.

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The first show also has an old school vibe to it; WWE is relying on its Legends to spike a rating, including but not limited to Goldberg, Sting, Hulk Hogan, Mick Foley and Ric Flair. Wild rumours of appearances from The Rock and even Donald Trump have circulated in recent months, too.

"Great show, tremendous show. The biggest show. And - that's good. All indications are, it's gonna drew huge ratings. Huge. All Talk Tony Khan and Carny Cody can't cope!"

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No word yet on whether WWE will "bring back" a new HD-friendly version of the iconic fist prop of yore - but we can exclusively reveal that an inanimate object cannot, in fact, write the same gripping stories found in the Attitude Era.

Contributor
Contributor

Michael Sidgwick is an editor, writer and podcaster for WhatCulture Wrestling. With over seven years of experience in wrestling analysis, Michael was published in the influential institution that was Power Slam magazine, and specialises in providing insights into All Elite Wrestling - so much so that he wrote a book about the subject. You can order Becoming All Elite: The Rise Of AEW on Amazon. Possessing a deep knowledge also of WWE, WCW, ECW and New Japan Pro Wrestling, Michael’s work has been publicly praised by former AEW World Champions Kenny Omega and MJF, and current Undisputed WWE Champion Cody Rhodes. When he isn’t putting your finger on why things are the way they are in the endlessly fascinating world of professional wrestling, Michael wraps his own around a hand grinder to explore the world of specialty coffee. Follow Michael on X (formerly known as Twitter) @MSidgwick for more!