30 Magical Secrets From Universal's Harry Potter Diagon Alley
5. Gilderoy Lockhart
In the window of Florish and Blotts you may notice the winner of Witch Weekly's Most Charming Smile Award. Gilderoy Lockhart has a number of books for sale in the window.
4. The Mirror Talks
Want an honest opinion as to whether your new cloak suits you? Head into Madam Malkins. The mirror in the store won't hold back as it tells you its thoughts on your outfit.