A common criticism of WWE in this WrestleMania season is that they didn't get the crowd and weren't willing to go with natural momentum. However, when it came to the New Day, WWE proved that they did get their audience. The company listened to the crowd and got on board with the natural momentum of the popular group. Fans were digging the act, so WWE invested further in it. Key segments, increased merchandise, regular matches, there's been a real push for the group. The result is that fans are happy and WWE are making money. You can buy everything from socks, Booty O's, headbands and t-shirts when it comes to Big E, Kofi and Xavier. It's been a success story throughout Mania season, albeit their title defence against The League Of Nations on April 3 isn't the most inspiring booking.