10 Times WWE Totally Dropped The Ball On Something Hot

With WWE Elimination Chamber 2023 now in the history books, many fans and critics alike have been left pondering just how badly the market leader dropped the ball in not giving Sami Zayn the nod to be the one to bring Roman Reigns' reign of dominance to an end.

How things play out for Sami from here on out remains to be seen, but this wouldn't be the first time that WWE has failed to capitalise on something special.

While WWE has clearly seized the moment countless times over the company's lifespan, there are plentiful notable examples of the promotion having potential gold on their hands, only to opt to let said gold slip through their fingers. Sometimes this potential gold ends up failing due to matters out of WWE's hands - such as Kevin Nash's injuries and Scott Hall's personal battles immediately derailing the WWE version of the nWo - but more often than not these failings have to be placed at the door of WWE, for it has been a conscious decision to veer left when the way to glory was to veer right.

With that in mind, then, here are ten such times that WWE bungled wrestlers and storylines that had the possibility of making for truly memorable, must-see pro wrestling television.

When thinking of the greatest debuts in WWE history, names like Kane, Chris Jericho, AJ Styles, the Undertaker, and the Shield are some who immediately spring to mind. Likewise in that conversation, is ECW icon Taz.

He may have had an extra Z added to his name, but make no mistake about it, the person seen at the 2000 Royal Rumble was every bit the badass Taz who had dominated in Extreme Championship Wrestling. A surprise opponent for Kurt Angle at a Rumble PPV which emanated from the legendary Madison Square Garden backyard of the New Yorker, Taz looked like a star, worked like a star, and was reacted to like he was a star during his all-timer of a debut.

Not just did Taz bring an end to Angle's undefeated streak, but he did so in relentless, clinical fashion, choking out the Olympic Hero and immediately establishing himself as an excellent addition to the WWF roster.

Skip ahead one year, and the Human Suplex Machine's involvement at the 2001 Royal Rumble saw him last just 10 seconds in the titular Rumble bout.

So, where did it all go wrong for Taz? With management reportedly not keen on the stiff style of the Red Hook native, the former ECW World Champion found himself working with the likes of Pete Gas and Prince Albert on Heat and Jakked within less than a month. Seriously.

If that wasn't bad enough, Taz would soon turn heel and become embroiled in a feud with the commentary duo of Jim Ross and Jerry Lawler. And with that, any hopes of seeing Taz become a big-time player in the then-WWF were dashed.