10 Times WWE Totally Dropped The Ball On Something Hot

9. The Hurt Business

WWE Elimination Chamber 2023 Sami Zayn
WWE

While there continue to be rumblings that the faction may be on the verge of reforming, there was absolutely zero reason to separate the Hurt Business towards the end of 2021.

As a unit, Bobby Lashley, MVP, Shelton Benjamin and Cedric Alexander were fantastic together, with the foursome perfectly complimentary to each other; Bobby being the World Title contender, MVP being the phenomenal mouthpiece and hype man, and Benjamin and Alexander two excellent in-ring workers who could be great assets to the tag or singles divisions.

For Lashley, it was his time in the Hurt Business that finally gave the All Mighty the platform to win his first WWE Championship. Likewise, Shelton and Cedric managed to embark on a solid 85-day reign as the Raw Tag Team Champions during this time. All, of course, while Montel Vontavious Porter talked trash to the rest of the WWE roster.

The Hurt Business were presented as bona fide stars, complete with their flash suits and the way in which they carried themselves on WWE programming. While Lashley has managed to have success since the Hurt Business split up, all three other members of the group have floundered. And even despite that success for Bobby, he still felt like a bigger player with MVP, Benjamin and Alexander at his side.

To call time on the faction when WWE did, was a baffling decision. Now, let's just hope that the speculation of a full-blown reunion for the Hurt Business does indeed come to fruition.

Senior Writer
Senior Writer

Once described as the Swiss Army Knife of WhatCulture, Andrew can usually be found writing, editing, or presenting on a wide range of topics. As a lifelong wrestling fan, horror obsessive, and comic book nerd, he's been covering those topics professionally as far back as 2010. In addition to his current WhatCulture role of Senior Content Producer, Andrew previously spent nearly a decade as Online Editor and Lead Writer for the world's longest-running genre publication, Starburst Magazine, and his work has also been featured on BBC, TechRadar, Tom's Guide, WhatToWatch, Sportkskeeda, and various other outlets, in addition to being a Rotten Tomatoes-approved film critic. Between his main dayjob, his role as the lead panel host of Wales Comic Con, and his gig as a pre-match host for Wrexham AFC games, Andrew has also carried out a hugely varied amount of interviews, from the likes of Robert Englund, Kane Hodder, Adrienne Barbeau, Rob Zombie, Katharine Isabelle, Leigh Whannell, Bruce Campbell, and Tony Todd, to Kevin Smith, Ron Perlman, Elijah Wood, Giancarlo Esposito, Simon Pegg, Charlie Cox, the Russo Brothers, and Brian Blessed, to Kevin Conroy, Paul Dini, Tara Strong, Will Friedle, Burt Ward, Andrea Romano, Frank Miller, and Rob Liefeld, to Bret Hart, Sting, Mick Foley, Ricky Starks, Jamie Hayer, Britt Baker, Eric Bischoff, and William Regal, to Mickey Thomas, Joey Jones, Phil Parkinson, Brian Flynn, Denis Smith, Gary Bennett, Karl Connolly, and Bryan Robson - and that's just the tip of an ever-expanding iceberg.