10 WWE Stars Who SERIOUSLY Need A New Look
3. Rhea Ripley
Rhea Ripley is awesome. She rose to prominence in NXT playing a fearless, nasty badass, and her leather-and-spikes style worked perfectly for her. Rhea's aesthetic and demeanour combined to project an aura of being tough and mean, even as she shifted to a babyface role to take on NXT Women's Champion Shayna Baszler.
The problem came when she faced Charlotte Flair at WrestleMania 36. While the match was intended to elevate her, the promo work leading up to the event portrayed her as a wide-eyed youth, living her dream. That broke with Ripley's style of being hard and mean and fearless, and dropping her title to Flair didn't help much either.
Ripley took a brief hiatus after 'Mania, and upon returning she hasn't been able to recapture her momentum. She's bumped around the card, failed to recapture gold, and seems to be in a holding pattern, with a much less defined character than she had previous to her feud with Flair. She's still wearing the same gear that she wore as a fearless badass, but the aura is gone. A repackaging, with a new look and some clearer motivations, might her set her back on the right track.