20 Most Revealing AEW Instagram Posts Of The Week (June 2nd)
War wounds, beach selfies and wrestling royalty...
A week out from the inaugural Double Or Nothing PPV in Las Vegas, the world is still very much talking about the immediate impact of Tony Khan's new pretender to the wrestling throne.
Inevitably, the conversation has focused on the rivalry between AEW and WWE - and it's not a conflict that the former has particularly shied away from, to be fair. It's natural of course, because the company is built at least partly on things and talent that previously worked under and for Vince McMahon and let's all be perfectly honest, here - it's all good for business.
What Cody Rhodes, the Young Bucks and Tony Khan have done is arrive as an immediate, legitimate alternative to WWE who won't necessarily compromise enjoyment of the latter. And that's a big deal. Especially considering how fully formed the company was on arrival and a lot of that has to do with the roster they've brought in, including the Rhodes family, Kenny Omega and of course Jon Moxley.
And since social media is going to play as big a part in that company's presence as it does for WWE, this gives us a chance to look at the roster away from the ring as they turn the spotlight on the reality behind the magic. This was the week in AEW Instagram...