Ranking EVERY WWE Champion From Worst To Best
51. Ivan Koloff
Probably the best ever example of what a transitional champion was used for when the phrase had meaning, Ivan Koloff silenced the wrestling world when he ended Bruno Sammartino's near-eight year run as Champion in 1971.
Any heel to accomplish that would have been the hottest in the world, and that's exactly what 'The Russian Bear' was until Pedro Morales righted the wrong just 21 days later. Three weeks after riots nearly broke out around Madison Square Garden, all was well again in the world as Vince McMahon Sr had found his next great babyface hope.
Koloff hung around at the top of the card for a little while longer after that, but by then his purpose had been duly served.