'The Fiend' Bray Wyatt To Challenge WWE Universal Champion At Hell In A Cell 2019

The rumours were true: Wyatt wants the gold.

The Fiend Bray Wyatt
WWE

Last week saw Sacramento, California's Golden1 Center reveal that Bray Wyatt, as 'The Fiend', would challenge for the WWE Universal Championship when the Hell in a Cell pay-per-view hits the arena on 6 October.

While the usual "card is subject to change" disclaimer applied, Wyatt confirmed the story himself during a Firefly Fun House segment on last night's Raw.

After apologising for 'The Fiend' being "super, super rude" to Finn Balor at SummerSlam, Wyatt reacted to his Vince McMahon puppet questioning why Bray was challenging Braun Strowman or Seth Rollins at Hell in a Cell by stuffing money in his mouth. Dollar signs then appeared in Vince's eyes as Wyatt's sowed seeds of dissent, questioning Strowman and Rollins' chemistry as a team.

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So it looks like we're definitely getting a 'Fiend' Universal Title match at Hell in a Cell, for better or worse, and it'll be interesting to see who he ends up facing, with his targets set to collide at Clash of Champions.

Could 'The Fiend' make his presence felt at next week's pay-per-view? We'll find out soon enough, though last week brought news that Wyatt is booked for every episode of Raw through 25 October.

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Channel Manager
Channel Manager

Andy has been with WhatCulture for eight years and is currently WhatCulture's Wrestling Channel Manager. A writer, presenter, and editor with 10+ years of experience in online media, he has been a sponge for all wrestling knowledge since playing an old Royal Rumble 1992 VHS to ruin in his childhood. Having previously worked for Bleacher Report, Andy specialises in short and long-form writing, video presenting, voiceover acting, and editing, all characterised by expert wrestling knowledge and commentary. Andy is as much a fan of 1985 Jim Crockett Promotions as he is present-day AEW and WWE - just don't make him choose between the two.