This Surprising Non-Wrestler Is Currently WWE Shop's Hottest Seller

You won't believe who has the hottest-selling merch on WWE Shop right now.

Bad Bunny WWE Raw
WWE.com

Bad Bunny.

License Global are reporting that the rapper's limited edition series of merch has sold like hot cakes. Currently, Bunny has the best-selling line of items on WWE Shop in 2021 - it hasn't been on sale for long either. The site are shifting huge amounts of Royal Rumble t-shirts, hoodies and posters with the musician's likeness on them.

At this rate, Bunny is going to be headlining WrestleMania 37 never mind making an in-ring cameo further down the card. OK, maybe not, but WWE must be delighted that their deal with him has been this lucrative so far.

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Don't be surprised to see another range of 'Mania-inspired gear hit the online shelves sometime soon. Bad Bunny's merch has been a licence to print money, and WWE will probably milk his crossover appeal as much as they can.

The rapper has been training at WWE's Performance Center in Orlando whilst making appearances at the Rumble and on Raw. He's expected to wrestle a match (presumably a tag) at 'Mania 37.

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For now though, he'll continue out-selling everyone in the company on WWE Shop.

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Lifelong wrestling, video game, music and sports obsessive who has been writing about his passions since childhood. Jamie started writing for WhatCulture in 2013, and has contributed thousands of articles and YouTube videos since then. He cut his teeth penning published pieces for top UK and European wrestling read Fighting Spirit Magazine (FSM), and also has extensive experience working within the wrestling biz as a manager and commentator for promotions like ICW on WWE Network and WCPW/Defiant since 2010. Further, Jamie also hosted the old Ministry Of Slam podcast, and has interviewed everyone from Steve Austin and Shawn Michaels to Bret Hart and Trish Stratus.