10 Awesome Ways Movies Got Back At Critics
1. It Spun A 0% Rotten Tomatoes Score Into A Meme - Gotti
Last year's John Travolta-starring John Gotti biopic scored universal critical disdain, and today still holds an impressive 0% score on Rotten Tomatoes after more than 50 reviews.
But when the critical drubbings started coming in, the marketing team made a curious pivot, flat-out addressing the scorn as though the critics had a hidden agenda, calling them "trolls behind a keyboard" and basically implying that their reviews were "fake news."
An hysterical TV spot claimed that audiences "loved" Gotti, while critics "put out the hit", almost immediately calling into question the film's suspiciously positive Rotten Tomatoes audience score, which was widely accepted to have been manipulated by a studio bot campaign.
Still, you have to admire the audacity, to embrace the hate for the film and to try and flip it on critics. If nothing else, it got far more eyes on the movie than it otherwise could've ever had.
It didn't matter in the end, of course, as Gotti couldn't even recoup its $10 million budget and ended up nominated for six Razzie awards, including Worst Picture and Worst Actor for Travolta. Oof.