6. Adapting Lesser-Seen Properties
The first film to be announced under Blumhouse for these properties was Leigh Whannell's The Invisible Man and this is the perfect first step to take.
While the Universal Monsters brand features vastly popular characters like Dracula, Frankenstein, the Wolfman, and the Mummy, these characters have been dragged through the mud in the last few decades. Whether it was attempted reboots of Universal's own (Van Helsing, Dracula Untold, The Mummy) or films made by other studios since the characters entered the public domain (Victor Frankenstein, I, Frankenstein, Dracula 2000), it has been a very long time since any of them have been even remotely successful or respected.
As a result, it will serve Blumhouse incredibly well to start with a property like The Invisible Man, which is less-known and has seen far fewer adaptations. This will allow them to build trust in their own personal brand of Universal Monster properties before hitting the big names, so that audiences will actually be excited about a new Frankenstein or Dracula film.