8 Reasons Why The Suicide Squad Just Bombed At The Box-Office
6. A Largely Unknown Cast Of Characters...
As Gunn's work in the Marvel Cinematic Universe has already proved, having an unknown cast of characters isn't always a bad thing. Nobody knew who the Guardians Of The Galaxy were, but that first movie ended up being one of the highest-grossing hits of 2014.
For a second though, just imagine if it had flopped instead. Do you know what people would've said? "Guys, this was always going to fail - because who the hell cares about the Guardians Of The Galaxy?"
Putting C-tier characters in a C-tier property is always going to be a gamble, and in this case, it didn't pay off. Warner Bros marketed this movie like Suicide Squad is a massive IP that everybody loves, but in reality, we had one terrible movie back in 2016. And on top of that, nobody cares about Bloodsport, Polka-Dot Man, Rick Flag, and Ratcatcher. Were people actually excited to see Peacemaker? Or did all that hype exist within the movie-fan bubble?
Sure, those of us who saw the movie fell in love with all these characters (Polka-Dot Man and King Shark stole the show, and Bloodsport was a total badass). But as Paramount recently discovered with GI Joe and Snake Eyes, that bubble makes it seem like things are way more popular than they actually are.