
My full box office report will come tonight but here's
the state of play from Friday/Saturday;
Twilight: Eclipse - $22.4 million from Saturday, $28.6 million Friday, $24.2 million Thursday, a record breaking $68 million Wednesday (it's whole budget in the first day) - so we are talking
$121.3 million for the 5 day weekend over July 4th. Summit printing their own money right now on this series, however the record for the 6-day July 4th holiday is still Spider-Man 2's
$180 million, and there's no way this movie is making $60 million on the usually low attended Monday holiday - so it ain't getting that.
The Last Airbender - $16 million Thursday, $16.7 million Friday, $14.1 million Saturday - we talking around
$50 million on Sunday night, and $63 million by end of Monday? Horrendous reviews (
104 rotten reviews, only 9 positive) have accounted for nothing and it's easy to see how it clicked with the Saturday morning cartoon audience, and possibly even the easy non-Twilight choice for Joe Popcorn. Still, at
$150 million budget - it desperately needs staying power. It's still wait and see on this one.
Toy Story 3 is on $300 million after 18 days of releases -
Knight & Day is clawing it's way at finding an audience, now on
$48 million and in fifth place. Full detailed info on what all these numbers mean with my late Sunday night box office report.