G.I. JOE: RISE OF THE COBRA!
Usually reserved for unnecessary sequels, G.I. Joe has landed itself a subtitle. It shall now be known not just as G.I. Joe but with G.I. JOE: RISE OF THE COBRA. But of course we will still call it G.I. JOE. Today we got a new character poster for the film featuring Channing Tatum as Duke...
Presumably the Cobra in the title has a lot to do with Joseph Gordon Levitt's so far unseen character and I believe main villain, Cobra Commander. Why studio's think these subtitles do movie projects any good is beyond me. Stallone got it right by just calling his last two movies Rocky Balboa and Rambo. Nolan ain't calling his movies Batman Begins: Rise of the Dark Knight or anything corny like that. G.I. Joe was fine. Rise of the Cobra sounds straight to DVD! source - /film, film1