X-Men: Dark Phoenix Trailer 2 Reactions - 4 Ups And 7 Downs
It's time to say goodbye with the last main X-Men movie under Fox...
Perhaps it would have been better calling X-Men: Dark Phoenix something like X-Men: Spoiler Alert, because thanks to the second trailer that has just landed, there's absolutely no way anyone is going to be able to avoid the big story reveal in the marketing.
With Fox's hold on Marvel's mutants ending this year (assuming there isn't some major twist in the tale of the Disney/Fox deal, of course), we're at the very tail-end of the First Class timeline and it's going to end with a bang. Or a solar flare and some major casualties, to be more precise.
So far, the marketing for the film has been somewhat overshadowed by the fact that Fox seemed to be lacking confidence in their own movie, but now that the second teaser is out, we're on the long, slippery slope towards its release in June and there's now no turning back.
So, how does the trailer work? This being Dark Phoenix, there are inevitably some major concerns reverberating around the Internet right now on the back of this, but there are actually also some positives to take away. So don't lose the will to live just yet.
First the negatives...
Downs
7. Straight Out The Door With A Spoiler There
So, they're just going to give away the fact that she dies then? Just like that? Wham, bam, thank you, Maam?!
Maybe it IS a genius marketing ploy to include the film's biggest spoiler in the second trailer for it? Maybe this is Simon Kinberg's ploy to sell how much of a threat Phoenix really is and to show this is an X-Men movie like no other? Or maybe it's a mistake on the same level as Terminator Genisys' revelation that John Connor was a Terminator in the trailer.
Given the production so far, it's hard not to suspect this might be a last throw of the dice to make people care. After all, we don't know HOW she'll die and it might be worth the ticket price to watch. If it makes people who weren't going to see it watch it now, then it's a good move, but it still comes at some cost to the magic of storytelling.