10 Video Games Everyone Wanted (But Nobody Played)
2. Deathloop
Arkane Studios' latest title was, like Prey, an intriguing AAA blockbuster game that turned a lot of heads when it was first revealed.
Deathloop's time loop-centric premise immediately earmarked it as a unique title amid a throng of more familiar tentpole releases, and it went on to score strong reviews when it launched last September.
Yet bad luck struck once again for Arkane, with Deathloop opening to lower sales in the UK than either Dishonored or Prey, while boxed sales were said to be the lowest for any Arkane game yet.
There isn't a single clear indicator of why Deathloop didn't click with the mainstream, beyond perhaps the marketing's failure to sufficiently explain and sell the game's creative premise.
It may also be indicative of the struggle faced by single-player-only games that aren't part of an existing popular franchise.
Whatever the prevailing reason, it's an unfortunate fate for a game that stoked so much initial excitement from its reveal, and yet struggled to sustain it to launch day.