20 Sneakiest Hidden Messages In Advertising

15. Hairy Armed Lady

15 Initially, this Palmolive ad just looks like a typical 'shampoo photo' of a lone woman sitting in the shower. However, the male arm closest to us is certainly not her own, suggestive of more than what the advertisement shows at first glance.

14. Crusty Bread

14 Ok, this one isn't particularly sneaky. The day this bread advertisement was given the go ahead is the day subtlety in marketing died. Gotta give the ad agency props for being so ballsy though. See, we can be unsubtle too.

13. Owl Eye 'O's

13 While this logo is totally innocuous to children or the particularly innocent, for those aware of the Hooter franchise it's clear what the eyes on the 'o's really indicate. Hint: it's not a reference to the delicious food that the waitresses serve.

12. Suggestive Dancers

12 Considering this is an advertisement for 'Junior Jazz Dance Classes' we're not sure that the people printing the advert realised how suggestive the two 'dancers' in this image are. For those not seeing it yet, just imagine the space between the dancers is a torso, and their heads are... well, we're sure you can figure out the rest.

11. Not Just A Reflection

11 Other than looking hideously dated, it doesn't initially look like there's much to see in this old Benson & Hedges ad. Take a look at the area that the man is grabbing on the woman's back though. Looks pretty phallic right? We'd be willing to concede that it might just be an odd reflection were it not for the 'soft pack' and 'hard pack' references.

10. Arrow In The 'Ex'

10 This is a great example of a simple yet informative hidden symbol in a famous company logo. The gap between the 'E' and 'x' forms the shape of an arrow, indicating that the company are fast, efficient, and progressive.
 
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Tom Butler hasn't written a bio just yet, but if they had... it would appear here.