6. Have A Purpose For The Post...
So many people literally post whatever is going on at that moment..."I'm riding my bike in the dark #YOLO", "I'm going to the Beach", "I'm at the beach", "I'm sitting at the beach", "I'm leaving the Beach" "Check out how cute my kid is doing this!", "I've just tweeted about standing up, but now I'm sitting down #YOLO" XD! I have recently unfollowed a few hundred people and groups for essentially creating piles of twit spam. Consider what you are posting and the people following you, that might be reading those posts. Are they reading them? Are they replying? Are they retweeting, liking, Pinning, Reddit'ing, Sharing? Are you doing the same? If they are not, consider what you are posting...It doesn't mean you need to have some Shakespearean moment to pontify in 140 characters, but perhaps you want to make sure you have meaningful, or (at the very least), something to say, even if it isn't relevant to the major topics of the day... The opposite side of that coin is simply they are not reading your posts, or they are flooded with people they are following, to even see your post. Specifically with Twitter, certain types of people are followed based on popularity and because of that fact, people seek out what they are saying and doing by searching for it - not by randomly seeing it on their own personal feeds. Other posts are captured at random times and inspire communication, and usually these are caught from random scanning of ones feeds. Consider the people you are following. How many people are they following? Are they following you? Do they communicate with others on their feeds, or do they let the masses work things out without ever participating? I'm still currently burning through follows that I thought would be interesting and useful, only to find a lot of the examples I posted above...cleaning out a feed from any social media is a necessary evil. You want interaction with the people you follow, you want them to retweet your posts, favorite them, like them, pin them, repost them on another profile or network. You want communication and affirmation. Sometimes going through your entire network is necessary to get back to basics and reset the table to reopen communication. Unless you're Beyonce, no one really cares about the random things you might be doing at any given moment...especially if you are spamming any given network, the feeds into others with randomness that is based on minutia and mundane sillyness. Even if you are Beyonce...no one wants to see that kind of crap...there might be some fan-whoring to be certain...but overall be smart about your posts. I don't mean gimmicks or tricks either. I mean clever, meaningful, insightful, surprising, and inescapably you...