9. John Cena Vs. The Miz - WrestleMania XXVII
https://www.youtube.com/watch?v=O20Po-_kyuk WWE took a slightly different approach with their promo for the main event of Mania 27, but it didn't just work, it elevated the match to a whole new level many thought wasn't possible. Instead of airing one promo chronicling the rivalry between the pair, the powers that be cleverly decided to put on two separate packages that put over both men. Something that was needed due to the way they were viewed in the eyes of the WWE Universe at the time. Heading into Mania 27 many doubted the credentials of The Miz as a bonafide WWE Champion and the company tapped into that fact in their promo for the awesome one. In the process, they only added to his 'heelishness' and actually made him look like a main event star. Something you wouldn't think possible looking at his run in the company today. https://www.youtube.com/watch?v=euDAlpn5i3g Cena's promo was utterly spine tingling. And this is from the keyboard of a man who isn't his biggest fan. Like with The Miz's package, WWE tapped into the common conception about Cena from the masses and turned it into somewhat of a positive. It felt like a huge heavyweight boxing match promo rather than something that belonged in a sports entertainment event. Very clever. Very well done.
Ross Tweddell
Content Producer
Video & written Content Producer for WhatCulture Wrestling. NCTJ trained journalist. BA Hons, Sports Journalism.
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