Ziggler played the role of plucky challenger to Cena's fighting champion, a dynmaic which has become routine in the US Open Challenge by now. That's not to say it doesn't work - and we were treated to another entertaining match this week - but hopefully there's more to this bout than initially meets the eye. Dolph played a slight heel in the match, raking the eyes, grabbing restholds and rolling out of the ring. This adds to the small mountain of evidence suggesting that the Show-Off may be turning soon, with WWE playing off of the Total Divas angle with Nikki Bella. If Ziggler does turn heel, there's no guarantee that he'll actually be on the receiving end of a push - but, as it stands, he's the favourite to give Cena a (kayfabe) reason for his time off after Hell In A Cell.