10 Dumbest Wrestling Heel Turns Ever

8. Brie Bella

Jeff Hardy Abyss Jeff Jarrett
WWE.com

When Nikki Bella turned on her sister Brie at SummerSlam 2014 to gift victory to Stephanie McMahon, it drew a crude line under a story that really started with their respective husbands clashing at WrestleMania 30. That conclusion would read like a Shakespearean classic compared to the dross that followed.

Bella drama dominated Raw's headlines in subsequent weeks for all the wrong reasons. Scuffles descended into parody in-part due abysmal acting from Nikki and Brie but also the undue prominence afforded to the pair whilst AJ Lee and Paige desperately tried and failed to ape the Women's Revolution simultaneously taking place over on NXT.

The worlds converged at Survivor Series that year though, when Brie celebrated the end of her enslavement by Nikki...by turning on Lee to give her sister the Divas Title. It was literally inexplicable - Brie never offered any reason as to why she now supported her sister yet again. The pair would wordlessly flip-flop as and when a storyline required for the remainder of their respective careers.

Contributor
Contributor

Michael is a writer, editor, podcaster and presenter for WhatCulture Wrestling, and has been with the organisation nearly 8 years. He primarily produces written, audio and video content on WWE and AEW, but also provides knowledge and insights on all aspects of the wrestling industry thanks to a passion for it dating back over 35 years. As one third of "The Dadley Boyz" Michael has contributed to the huge rise in popularity of the WhatCulture Wrestling Podcast and its accompanying YouTube channel, earning it top spot in the UK's wrestling podcast charts with well over 62,000,000 total downloads. He has been featured as a wrestling analyst for the Tampa Bay Times, GRAPPL, GCP, Poisonrana and Sports Guys Talking Wrestling, and has covered milestone events in New York, Dallas, Las Vegas, Philadelphia, London and Cardiff. Michael's background in media stretches beyond wrestling coverage, with a degree in Journalism from the University Of Sunderland (2:1) and a series of published articles in sports, music and culture magazines The Crack, A Love Supreme and Pilot. When not offering his voice up for daily wrestling podcasts, he can be found losing it singing far too loud watching his favourite bands play live. Follow him on X/Twitter - @MichaelHamflett