10 Events That Will Lead To The Demise Of WWE

7. Not Hiring Good Writers

This is the biggest aspect of WWE's core product that they've failed to adapt into entertainment. To be good scripted entertainment you need a good script. Shocking, right? To get a good script you need good writers and WWE have never had good writers. Not once. Take every great promo in WWE history and you'll find one constant: desire. Wrestler wants something they haven't got and they're going to explain how and why they're going to get it. Vince McMahon wanted Austin to lose the WWF Title. CM Punk wanted to get a lot of things off of his chest. Paul Heyman wanted to call out Vince McMahon for the plagiarist he was. Even down to simple promos such as wanting revenge, a title, love and even pain. The good writing is the writing that tells the audience WHY they should care about a wrestler's endeavors. 2015 WWE employs writers who prefer to pack promos with soundbites and placid jokes. Promos with awful cliches and placating ploys to incite the crowd into cheap pops or cheap heat. They do nothing to relate the on-screen characters to the viewing people. They don't allow the people to empathise. That makes them terrible writers who don't know how to do their job. It makes WWE's product full of toxic sh*t which turns people away.