10 Evolving Changes That Haven't Been Good For WWE

2. Fan Base Progressively Finding Heels "Cool"

This is maybe one which WCW can take the blame for, if any blame is to be dished out. When the nWo burst onto screens in 1996, they were much more cool than anything else the organisation was presenting to their core fan base. Suddenly, even though the likes of Kevin Nash, Scott Hall and Hollywood Hogan were heels, they found themselves being cheered, because fans were living vicariously through their bad ass actions. Similarly, 'Stone Cold' Steve Austin was supposed to be a villain, but he was so utterly aggressive and successful that people wanted to be like him, choosing to boo guys who had previously been heroes like Bret 'Hitman' Hart. This is why The Rock, then known as Rocky Maivia, had an auspicious start to his career, because goody-two-shoes babyfaces were deemed dull next to vibrant heels. That trend still continues, and it has shown itself to be an ever-evolving problem for WWE. Take Roman Reigns, for example. When he was kicking butts as part of The Shield, adult males adored him, but as soon as WWE tried to make him their next big babyface, people rebelled.