10 Insane Revelations From Secret WWE Leaks
6. WWE's Creative Team OFFICIALLY Have No Clue
This is not a leaked video, but it is unlisted and presumably not meant for public consumption.
You'd bloody hope so, anyway, for this is an apparent recruitment video for the WWE Creative team that also doubles as stunningly effective satire. It's funny, and it isn't: it's perversely amusing, but it's also so telling as to be harrowing. It's as telling as WWE's on-the-nose stories and more counterproductive than Seth Rollins' send tweet button.
"The mission of the Creative Writing team is to put smiles on people's faces," one of several hacks exclaims, which might explain the eerie look once plastered on Finn Bálor's mug, because it sure as sh*t doesn't describe the fan experience. This hack and his hack colleagues go on to explain their credentials.
Background.
Credentials is the wrong word.
"The goal," another hack explains, "is to create compelling content for our TV shows, and innovative ways to tell stories." Innovative is right, in that WWE ritually finds new ways to make a balls of everything. What if we lean in on his height to put him over as an underdog? becomes Let's call him Shorty G and put him in a basketball uniform because the joke is they are so tall, and he is so short.
Some guy has experience in everything "but WWE," which you'd think would make him grossly under-qualified, but this is what they want. They want TV industry professionals to script for WWE because they have experience in mediums that connect with a wider audience, even though wrestling is famously a thing that some people love and some people think is a joke.
"The writer's assistants are also allowed to contribute creatively," the first hack says, but not the actual talent.
The top of your f*cking head will come off if you ever watch this.