10 INSANE Risks WWE Took With Their Biggest Stars
4. Seth Freakin' Rollins
A change made bang on time of writing that may already have been abandoned by the time you read this, WWE have elected to formally rebadge Seth Rollins as "Seth Freakin' Rollins".
Not to get lost in another shoegazing lament about wrestler monikers but typically, getting heated about a name is more of an in-the-moment gut reaction than something that sticks around long term. Observers were proved correct when, in 2008, they opined that somebody called Dolph Ziggler could never main event WrestleMania. But that was nothing to do with his Boogie Knights sound-alike label and more total systemic ineptitude for well over a decade.
Had he been pushed in reasonable scale with his growing gifts, Dolph Ziggler very well might have main evented WrestleMania, just as Seth Freakin' Rollins might if he keeps his new middle name for more than a week. Getting used to it will take longer, but WWE never stops and we all glumly make the time to do just that.
It really could go either way - Vince McMahon's instincts gifted the world "Burn It Down" in his entrance theme, and for about two years it was the hottest element of his act. What do we freakin' know?