10 Lessons You Can Learn From Vince McMahon To Become A Billionaire
6. Genius Steals
There's a three-year gap between Mick Foley being trapped in a figure four leglock by Shane Douglas and eventually submitting after being repeatedly assaulted with a chair by Mikey Whipwreck to Mankind being bludgeoned into a bloody pulp by The Rock at the 1999 Royal Rumble. For as much as one would say that WWE evolved into the Attitude era, there's certainly reasonable doubt to allow for stating the opposing viewpoint that WWE's Attitude was merely ECW's ultra-violence being stolen and re-packaged. The main message here is that in developing a billion-dollar entity, that sometimes outright stealing a concept from a lesser-exposed brand makes sense. Increased and nuanced exposure of a popular concept to an audience certainly leads to increased revenue. As well, if you're as smart as Vince McMahon, putting the president or CEO of that brand on your payroll, and then hiring him outright to guide your company's creative process is a stroke of pure genius, and the sign of a billionaire.
Besides having been an independent professional wrestling manager for a decade, Marcus Dowling is a Washington, DC-based writer who has contributed to a plethora of online and print magazines and newspapers writing about music and popular culture over the past 15 years.