10 Longest WWE Championship Reigns Ever

1. Bruno Sammartino (2803 Days)

434 Days CM Punk
WWE.com/Pro Wrestling Illustrated

The original WWWF take on the NWA stalwart, Bruno Sammartino's original reign with the North East territory's title exponentially helped the organisation's status as a breakaway rival to the established and largely trusted industry standard.

In the eight years his reign lasted, Bruno's drawing power at gates across the region never faltered, and nor did his relationship with an adoring crowd. He was a Champion not just of Vince McMahon Sr's wrestling but of Italian-American communities that wore his success as a badge of honour for themselves and blue-collar ringsiders that shared his working class roots.

'The Living Legend' acted as an inspiration to countless fans and spectators that would be fish-hooked for life by the industry, and came to define the entire booking style of the organisation for nearly 50 years. It took an entire paradigm shift in the 1990s for Vince McMahon Jr to flip the script from having long-form babyface titleholders to having heroes chase.

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Contributor

Michael is a writer, editor, podcaster and presenter for WhatCulture Wrestling, and has been with the organisation nearly 8 years. He primarily produces written, audio and video content on WWE and AEW, but also provides knowledge and insights on all aspects of the wrestling industry thanks to a passion for it dating back over 35 years. As one third of "The Dadley Boyz" Michael has contributed to the huge rise in popularity of the WhatCulture Wrestling Podcast and its accompanying YouTube channel, earning it top spot in the UK's wrestling podcast charts with well over 62,000,000 total downloads. He has been featured as a wrestling analyst for the Tampa Bay Times, GRAPPL, GCP, Poisonrana and Sports Guys Talking Wrestling, and has covered milestone events in New York, Dallas, Las Vegas, Philadelphia, London and Cardiff. Michael's background in media stretches beyond wrestling coverage, with a degree in Journalism from the University Of Sunderland (2:1) and a series of published articles in sports, music and culture magazines The Crack, A Love Supreme and Pilot. When not offering his voice up for daily wrestling podcasts, he can be found losing it singing far too loud watching his favourite bands play live. Follow him on X/Twitter - @MichaelHamflett