10 Mistakes AEW Can't Afford To Make At Double Or Nothing 2021
9. Don't Open With A Heel Win
AEW doesn't just have to learn from its own, rare mistakes, the unfortunate, massive scale of which have become disasters.
AEW has effectively created an anti-WWE handbook with which to operate since day one: don't do scripted promos, don't over-produce in the ring, don't vanish wrestlers literally the week after they debut, etc. etc.
Helpfully, the opposition continues to make several blunders from which to learn. There was one down moment at WrestleMania Night 1, an otherwise exceptional show that somehow contrived to create the illusion that the magic is still there: the babyface lost the opener. It wasn't a disaster - it was a sequencing mistake - but that mistake lanced the the euphoric atmosphere. You were left feeling that you were still watching a WWE show in 2021, even if it was a damn good one.
Fans are back. Fans want to luxuriate in being back. And, on a show that will likely feature several heel wins, they need to be put in the right mood early.
Hangman Page Vs. Brian Cage is the perfect choice to open the show. Page will bump big for Cage's frightening arsenal, and since he's a lunatic with a brick sh*thouse quality himself, this match should intersect the physical and the spectacular rather neatly.
Fan favourite Page is guaranteed a massive reaction, and it would represent a savvy move: he's the man to dethrone Kenny Omega, and introducing him to a rabid, fresh crowd will position him as the World Champion in waiting.