10 MORE Strange Things WWE Champions Did With The Belt
7. The Fiend Puts His Face On It
Yes, they sold at $6000 a pop.
Yes, there was a certain disconnect between Bray Wyatt's clown-faced oddball holding the glistening Universal Championship belt.
Yes, there was something ever so slightly disarming about The Fiend wearing his own face around his face.
No, it still didn't really look like a title.
In the age of nuance-free debate and ultra-definitive hot takes, the discourse on this customised strap was reduced to extremes between those that couldn't stomach it to those that changed their avatars from pictures of The Fiend's face to pictures of The Fiend's face on a belt.
It's all part of how the company managed to shift some units from WWEShop, in all honesty. Almost certainly mindful of the furore it would cause from those celebrating and castigating the thing, the organisation capitalised on the controversy and parted some rich fools with some clearly inconsequential cash.
And that's why all of this happened, obviously. Just in case you thought it was lore.