10 Most Insane Wrestling Magazine Covers Ever

7. Raw Magazine, June 1998

Kamala Hulk Hogan
WWE

Cover Star(s): Sable, Luna Vachon

Headline(s): 'SABLE'S FURY!!! THE "BITCH" ON HER BACK!!! EXCLUSIVE PHOTOS YOU CAN'T MISS!!!'

Notes: Raw Magazine was arguably Vince Russo's finest ever contribution to the wrestling industry. From it's maiden edition in 1996 right through to his departure as WWE's head writer and the publication's Editor-In-Chief in 1999, each issue was loaded to the gills with worked shoot commentaries from a host of company and industry insiders, some fascinating interviews that went way beyond the usual realm for an in-house production, and an inch-perfect level of titillation for the young male demographic laser focused on the product at the time.

As was readily apparent in the way she was presented on television, Russo adored Sable. Her segments did incredible ratings on Monday Night Raw, and she supplanted Sunny as the perennial female cover star of his pet project publication that was often the tastemaker for discerning viewers.

Knee deep in the company's meteoric return to the industry summit in June 1998, the image of Sable physically dominating Luna portrayed the all-encompassing 'athletic ten' persona they aiming to portray. A convergence of everything Russo was trying to achieve, the uncensored (and annoyingly derivative) curse word positioned both the magazine and product at large as edgy and counter-culture.

Contributor
Contributor

Michael is a writer, editor, podcaster and presenter for WhatCulture Wrestling, and has been with the organisation nearly 8 years. He primarily produces written, audio and video content on WWE and AEW, but also provides knowledge and insights on all aspects of the wrestling industry thanks to a passion for it dating back over 35 years. As one third of "The Dadley Boyz" Michael has contributed to the huge rise in popularity of the WhatCulture Wrestling Podcast and its accompanying YouTube channel, earning it top spot in the UK's wrestling podcast charts with well over 62,000,000 total downloads. He has been featured as a wrestling analyst for the Tampa Bay Times, GRAPPL, GCP, Poisonrana and Sports Guys Talking Wrestling, and has covered milestone events in New York, Dallas, Las Vegas, Philadelphia, London and Cardiff. Michael's background in media stretches beyond wrestling coverage, with a degree in Journalism from the University Of Sunderland (2:1) and a series of published articles in sports, music and culture magazines The Crack, A Love Supreme and Pilot. When not offering his voice up for daily wrestling podcasts, he can be found losing it singing far too loud watching his favourite bands play live. Follow him on X/Twitter - @MichaelHamflett