10 Original Failed WWE Pushes You Completely Forgot About
8. The Honky Tonk Man - Hulk Hogan's Friend
A character so detached from how fans felt about it that WWE rapidly turned it into an opportunity to add loads of addresses to their mailing list, The Honky Tonk Man being a buddy of the WWE Champion was the only likeable thing about this Elvis-wannabe d*ckhead that sailed into town with none of 'The King's talent and some hideous suspenders keeping his tights up.
That was the whole pitch. Honky was here, Hogan said he was great in spite of a working style that undermined his cheerleading, but get in the Pink Cadillac or get kicked to the kerb, brother.
Rarely had this relatively new mass audience made a decision so easy for the company to make when time came for his heel turn. Clocking the boos (and, just as importantly, the lack of cheers) the organisation trotted an indignant Honky out in front of the cameras to ask for a "Vote Of Confidence" he knew he wasn't going to get.
It was inspired, and actually increased the heat he garnered upon embracing the dark side - he drew a fortune as the sh*t-scared Intercontinental Champion a year later.