10 REALLY Long WWE Title Reigns That Didn’t Work

5. Brian Kendrick & Paul London - WWE Tag Team Champions (331 Days)

Brian Kendrick Paul London
WWE

Fellow recipients of record-smashing ignorance by their employers, Brian Kendrick and Paul London's lengthy stint with the blue brand's tag team titles would have been exclusively sad had it not on occasion been absolutely excellent.

Seemingly thriving on the creative ignorance, London and Kendrick elected to just have good matches where there may not have been good matches before - the dreaded SmackDown-only pay-per-views.

The pair had blinding battles with a Dave Taylor/William Regal duo, developmental no-marks KC James & Idol Stevens (pre-Damien Sandow) and emerged victorious and just about unscathed from a memorable four-way ladder match featuring the aforementioned Brits, MNM and The Hardy Boyz.

Much like Dean Ambrose's Sheamus surrender, the decision to take the titles off them so close to the year mark seemed rooted in cynicism - particularly considering that surprise winners Deuce N Domino achieved less than nothing in their own 133 day-reign that followed. Paul London's passive aggressive pearly whites in his infamous 2007 stare-down with Vince McMahon told the whole story of his growing disdain with the organisation after such reckless mistreatment.

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Michael is a writer, editor, podcaster and presenter for WhatCulture Wrestling, and has been with the organisation for 10 years. Alongside the production of daily written, audio and video content covering WWE and AEW, he also provides knowledge and insights on all aspects of the wrestling industry thanks to a passion for it dating back over 35 years. As one third of "The Dadley Boyz" Michael has contributed to the huge rise in popularity of the WhatCulture Wrestling Podcast and its accompanying YouTube channel, earning it top spot on the UK's wrestling podcast charts with over 10,000 episodes and 70,000,000 total downloads. He also co-hosts Benno & Hamflett, In Your House!, Podcast Horseman: The BoJack Horseman Podcast, and has guested on long-running Sunderland AFC podcast Wise Men Say. With WhatCulture, he has provided in-person coverage of some of the biggest pay-per-views and Premium Live Events in wrestling history, including WrestleMania, Survivor Series, All In & Double Or Nothing in destinations such as New York, New Jersey, Chicago, Dallas, Las Vegas, Philadelphia, London and Cardiff. He has also been featured as a wrestling analyst for the Tampa Bay Times, Fightful, POST Wrestling, GRAPPL, GCP, Poisonrana, 411Mania and Sports Guys Talking Wrestling. Michael's background in media stretches beyond wrestling coverage, with a degree in Journalism from the University Of Sunderland (2:1) and a series of published articles in music and culture magazines The Crack, Pilot as well as Sunderland AFC's premiere fanzine A Love Supreme. When not offering his voice up for daily wrestling podcasts, he can be found losing it every other Saturday at the Stadium Of Light, and at Cribs gigs nationwide.