10 Terrible WWE Gimmicks That Were One Tweak Away From Perfection

8. James Ellsworth

Marc Mero
WWE.com

Wrestling's so often as much to do with timing as ability or aptitude, and though James Ellsworth earned longer in the spotlight than most comedy acts because of his remarkable gift for taking a beating, he was another victim of WWE's propensity for over-egging the pudding.

Initially a "chinless insect" with his fabulously frightened catchphrase, Ellsworth was every bit the man "with two hands and a fighting chance", but his 2016 interjections in the AJ Styles/Dean Ambrose WWE Championship programme trivialised the men and their matches. In finding a new spot form him alongside Carmella, the company effectively acknowledged just how irritating they'd made this genuinely charming little oddball become, with their over-reliance his undoing.

As with the good timing at the start of his run, he overstayed his welcome on the backend of a middling WWE run. There's a time to stay, and a time to f*ck off, but WWE didn't really get this right. As was, Ellsworth could have been an all-time great punchline character. Instead, that joke wasn't funny anymore, nor was it interesting, or annoying, or really any kind of engaging, valuable emotion.

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Michael is a writer, editor, podcaster and presenter for WhatCulture Wrestling, and has been with the organisation over 7 years. He primarily produces written, audio and video content on WWE and AEW, but also provides knowledge and insights on all aspects of the wrestling industry thanks to a passion for it dating back over 30 years. As one third of "The Dadley Boyz", Michael has contributed to the huge rise in popularity of the WhatCulture Wrestling Podcast, earning it top spot in the UK's wrestling podcast charts with well over 50,000,000 total downloads. He has been featured as a wrestling analyst for the Tampa Bay Times and Sports Guys Talking Wrestling, and has covered milestone events in New York, Dallas, Las Vegas, London and Cardiff. Michael's background in media stretches beyond wrestling coverage, with a degree in Journalism from the University Of Sunderland (2:1) and a series of published articles in sports, music and culture magazines The Crack, A Love Supreme and Pilot. When not offering his voice up for daily wrestling podcasts, he can be found losing it singing far too loud watching his favourite bands play live. Follow him on X/Twitter - @MichaelHamflett