10 Things AEW Can Learn From WCW Nitro's Debut
6. Use The Work Your Competition Has Already Put In
When he works the Double Or Nothing pay-per-view, Chris Jericho will become the only wrestler to have worked for ECW, WCW, WWE, New Japan and AEW. Similarly, Dustin Rhodes and Christopher Daniels will become the only ones who have worked for WCW, TNA, WWE and AEW. This is the kind of pedigree the company can crow about.
Why wouldn't they? It's there to be used.
There's no shying away from the fact that Jericho is best-known for his WWE work and Dustin is best-remembered as the controversial Goldust character. AEW can use this history to their advantage; it should help when packaging future pay-per-views as a must-buy for older wrestling fans who, let's face it, aren't in-step with the exploits of Hangman Page or Britt Baker.
There's zero shame in using the work WWE did to raise the profile of these workers previously before they even reached AEW. WCW did that with Hulk Hogan, Randy Savage, Big Bubba Rogers and others in 1995.