Triple H and Vince McMahon's obsession with blowing smoke up their fans' asses that Sting is some sort of miserly ex-WCW interloper is terrible and is actually the worst thing for business, ever. WWE has the chance to re-brand Sting as Batman, the "dark knight" who rights the wrongs of injustice in the company. Yes, that was once The Undertaker's job. But then again, in 34 days, let's presume that The Undertaker will be in a casket. In so many ways, WWE needs to move on.
Besides having been an independent professional wrestling manager for a decade, Marcus Dowling is a Washington, DC-based writer who has contributed to a plethora of online and print magazines and newspapers writing about music and popular culture over the past 15 years.