10 Things You Didn't Know About WWE In 1997

1. The Return Of The Ultimate Warrior...

Ultimate Warrior Money
WWE/Pixabay

...again.

Seemingly unthinkable after their most recent blow-up less than one year earlier, the extent to which Vince McMahon was still willing to rely on The Ultimate Warrior as late as the winter of 1997 is genuinely shocking. Not least because he'd literally just told Bret Hart he didn't have the money to keep him around.

Unthinkable until it was leaked in 2014, was that McMahon still believed a Champion who had failed to replace Hulk Hogan seven years earlier would be a better fit to rival the Hollywood heel version, not least with an unstoppable Stone Cold Steve Austin on the rise.

As revealed by a contract offer made to Warrior in December 1997, a 5-year deal at $750,000 per annum guaranteed were the terms. That accounted for the 14 days per month he'd be needed for, alongside an attractive merchandise package. It wouldn't have worked, probably shouldn't have been offered, and couldn't have been further away from where the company was going.

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Michael is a writer, editor, podcaster and presenter for WhatCulture Wrestling, and has been with the organisation nearly 8 years. He primarily produces written, audio and video content on WWE and AEW, but also provides knowledge and insights on all aspects of the wrestling industry thanks to a passion for it dating back over 35 years. As one third of "The Dadley Boyz" Michael has contributed to the huge rise in popularity of the WhatCulture Wrestling Podcast and its accompanying YouTube channel, earning it top spot in the UK's wrestling podcast charts with well over 62,000,000 total downloads. He has been featured as a wrestling analyst for the Tampa Bay Times, GRAPPL, GCP, Poisonrana and Sports Guys Talking Wrestling, and has covered milestone events in New York, Dallas, Las Vegas, Philadelphia, London and Cardiff. Michael's background in media stretches beyond wrestling coverage, with a degree in Journalism from the University Of Sunderland (2:1) and a series of published articles in sports, music and culture magazines The Crack, A Love Supreme and Pilot. When not offering his voice up for daily wrestling podcasts, he can be found losing it singing far too loud watching his favourite bands play live. Follow him on X/Twitter - @MichaelHamflett